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ZK Racing Ad Campaign

2024

Commercial Advertisement

Engine: UE5

My Role: Character Artist /Character Rigger/ Animator 

Overview:

​The ZKsync Racing project was a high-energy launch video for the ZK Token airdrop, created in collaboration with Look Mister and AOIN. Designed to capture the thrill of a high-stakes race, the project featured a custom Unreal Engine pipeline, enabling rapid prototyping, procedural car customization, and dynamic animation. The team developed Zeek, the ZK mascot, along with partner characters like Pudgy Penguin, seamlessly integrating them into the race. Advanced nanite meshes, procedural animations, and AI-driven splines ensured high-quality visuals and smooth motion, all within a tight 6-week timeline.

My Contribution:

  • Create character models, rigging, and animation in Maya.

  • Modeled high-quality 3D characters, ensuring accurate topology and UVs for real-time rendering.

  • Rigged characters using Maya’s advanced rigging tools, ensuring realistic deformations and animation control.

  • Created and refined character animations, delivering fluid and natural motion for the ad campaign.

Break down

Coming soon

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